UC Goering Center news

Six elements to plan for a caring culture

By Amanda Shults

Many studies have been conducted that prove positive work cultures reduce stress and increase productivity. Who wouldn’t want an environment where employees feel valued and invested in their work? As business leaders, this means we have to make investments and take the time to “plan” for the culture we want.

Business plans, sales plans, all your plans are of little value if a motivated team isn’t driving them forward. Consider creating a Caring Culture Plan that empowers and promotes positive attitudes. Here are six elements for your Caring Culture Plan along with some initiatives to consider:

1. Personal growth

Create opportunities for personal and professional growth so your team can fulfill their highest potential. Support leadership development and professional development courses, replace annual reviews with bi-monthly check-ins for an ongoing conversation, and let the team member lead the way by sharing their personal goals so that you can help develop strategies that support their goals.

2. Social

Encourage team members to make a difference in the lives of one another. Plan for team outings and annual gatherings where the invitation is extended to family. Provide opportunities where the team can celebrate together and share individual successes and milestones.

RiskSOURCE team photo at Best Places to Work event at basketball court.

RiskSOURCE Clark-Theders fun, team photo at Best Places to Work event in 2019.

3. Financial

Provide various resources that will help team members plan, and realize, their personal (and family) goals. This can range from a Christmas Savings Club to performance bonuses and 401k profit sharing. Provide education on financial planning and identity theft so they can feel empowered to make smart financial choices.

4. Physical & spiritual health

Share educational resources and sponsor learning opportunities that will help team members in a lifelong commitment to physical and spiritual wellness. Some ideas include focusing on a character trait of the month in your team meetings, walking and water challenges, starting a group book club, virtual sessions with a dietician and having healthy lunches and snacks on hand.

5. Environment

Model behaviors that help preserve our environment by promoting recycling and a paperless work environment, consider LED lighting conversion, composting and using environmentally friendly cleaning supplies. Encourage your team to actively contribute in these efforts and to share ideas of their own.

6. Community

Give your team the opportunity to make a difference in the lives of others. This may require its own annual plan, but the results are highly rewarding. Allow them time to go out into the community and give back, outline quarterly service projects and allow everyone to provide input into charitable giving opportunities.

Once you have developed your culture plan, be sure to assign a timeline for your initiatives and appoint team members to help nurture the various programs. A caring culture is intentional by design and having a plan will help you stay committed.

Amanda Shults is president of RiskSOURCE Clark-Theders. Reach Amanda at ashults@risksource.com or 513-644-1278.

RiskSOURCE Clark-Theders is a Goering Center corporate partner, and the Goering Center is sharing this content as part of its monthly newsletter, which features corporate partner articles.

Featured image at top: Photo/Nathan Dumlao/Unsplash

Established in 1989, the Goering Center serves more than 400 member companies, making it North America’s largest university-based educational non-profit center for family and private businesses. The Center’s mission is to nurture and educate family and private businesses to drive a vibrant economy. Affiliation with the Carl H. Lindner College of Business at the University of Cincinnati provides access to a vast resource of business programing and expertise. Goering Center members receive real-world insights that enlighten, strengthen and prolong family and private business success. For more information on the Center, participation and membership visit goering.uc.edu.

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