1276 Results
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Lindner students display talent, professionalism at Spring Sales Expo

March 1, 2023

The Carl H. Lindner College of Business’ Spring Sales Expo, hosted by the Center for Professional Selling, achieved record numbers last week, with more than 300 students packing Tangeman University Center’s Great Hall. Students sought to connect with recruiters, representing more than 50 organizations including some of Cincinnati’s top companies and national brands.

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UC Faculty Awards 2021: Jane Sojka

April 8, 2021

“Try it, you’ll like it!” For University of Cincinnati Marketing Professor Jane Sojka, PhD, MBA, those five words are her mantra to help women business students recognize sales as a potential career pathway.

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WCPO: UC football’s success could increase enrollment

October 20, 2021

The undefeated University of Cincinnati football team recently reached its highest-ever ranking (No. 2) in program history, and a professor in the Carl H. Lindner College of Business thinks the team’s growing influence on social media could attract future students.

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Students prepare digital marketing strategies for local small businesses

December 15, 2021

Students in the digital marketing tools (MKTG 4027) course at the University of Cincinnati’s Carl H. Lindner College of Business created digital marketing campaigns tailored for local small businesses for their end-of-semester project. The students presented their work in written form as well as a 10-minute presentation, with their findings presented for the benefit of the business and the rest of the class.

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Zach Segal perfects his pitch on the mound and in the classroom

February 27, 2023

As a marketing student in the Carl H. Lindner College of Business and a pitcher for the University of Cincinnati baseball team, Zach Segal, BBA '23, knows what makes a good sales pitch. Soon after the NCAA updated its name, image and likeness (NIL) policy, Segal began to perfect his elevator speech and use it to make business connections in the community.