March 27, 2023

Elliott Manzon, PhD, is a fan of failure, so to speak, using his extensive collection of failed products to teach students new product development and challenge their existing perceptions. Undergraduate and graduate students taking MKTG 4021 or MKTG 7020 (New Product Development) are exposed to Manzon’s unique perspective as they experience the entire new product journey from brainstorming through prototyping.

March 27, 2023

NPR's Marketplace wanted to know what would happen if some or all student loans were forgiven and turned to experts, including University of Cincinnati economist Michael Jones.

March 23, 2023

The University of Cincinnati Real Estate Center has announced that The Port of Greater Cincinnati Development Authority’s President and CEO, Laura Brunner, will receive the 2023 Distinguished Real Estate Service Award.

March 15, 2023

Deciding what to wear soon could be a lot easier thanks to a virtual closet and personal styling app being created by a team led by a University of Cincinnati business student. Camryn Ellis, a third-year senior who plans to graduate in August, is creating an app that provides custom outfit recommendations and the ability to try on clothes virtually. With the app, Sty/e (pronounced style), she was one of the three winners of a pitch competition hosted by Main Street Ventures, called 2023 Launch It: Cincy.

March 14, 2023

The 2023 Cincinnati Business Achievement Awards (CBAAs) delivered a brand-new event format on March 8 to honor students, faculty, alumni and supporters of the Carl H. Lindner College of Business and the University of Cincinnati.

March 10, 2023

Current and prospective students in the Carl H. Lindner College of Business packed Lindner Hall on March 4 for Lindner Women in Business’ (LWiB) annual Empowerment Day. The event, now in its seventh year, brought together alumni and members of the Cincinnati business community to equip students with the tools they need to succeed in the workplace.

March 8, 2023

The Supreme Court's decision as to whether President Joe Biden has the authority to cancel student loan debt will affect the economy and how people think about financing their college education, University of Cincinnati economist Michael Jones said.

March 7, 2023

With 4.48 billion people using social media platforms, most marketers feel social media has helped them grow their firms. Around 90 % of marketers rely on social media’s value to give their brand much more visibility. The best social media marketing platforms for business include Facebook, YouTube, Instagram, LinkedIn, Twitter, TikTok, and Snapchat.

March 6, 2023

Social media is not a website; it is a place for short impactful engagement. Using social networks is a powerful way to advertise your company and highlight how you share the same values with your clients. They're quick, easy and free — plus they can reach thousands of people in seconds. But you must use them well!

March 6, 2023

The University of Cincinnati’s 1819 Innovation Hub buzzed with energy over the weekend as around 200 college and high school students from across the Midwest came together to solve problems and create solutions. As part of the 11th annual RevolutionUC hackathon, students from 50 schools convened with industry leaders for a weekend of code, community and self-improvement.